OUIL505 - Aroma

“For this project the client asked me to create an affordable package where you could see, and smell the product. It also needed to be easy to package by hand and original.

In the small town in Mexico where I grew up, people would buy soap in bulk which was delivered wrapped in paper. I used this as inspiration and created a square, waxed paper wrapper. An oval die cut was added to allow the consumer to see and smell the product.”

I was thinking of taking this sort of approach with my packaging, and trying to focus on the logo of the brand, using that as a focal point, because I enjoy creating hand drawn type and logos.